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Privacy statement

Fortadio B.V., located at Roggemole 49-4, 8531 WB Lemmer, is responsible for the processing of personal data as described in this privacy statement.

Contact details:

https://www.fortadio.com/
Roggemole 49-4, 8531 WB Lemmer
Chamber of Commerce: 67749704
Email (privacy matters): info@fortadio.com

Personal data that we process

Fortadio B.V. processes your personal data because you use our services and/or because you provide this data to us yourself. Below you will find an overview of the personal data we process:

  • First and last name
  • Gender Date of birth Place of birth Address details Phone number Email address
  • Data about your activities on our website (website analysis via Google Analytics 4 (GA4))
  • Data from correspondence and contact moments (e.g. email, phone, and DMs via Instagram, Facebook, and LinkedIn)
  • Application data you provide to us (e.g. place of residence, age, and other information; such as CV/motivation if applicable)

Special and/or sensitive personal data that we process

Our website and/or service does not intend to collect data about website visitors under the age of 16 unless they have parental or guardian consent. However, we cannot verify whether a visitor is older than 16. We therefore advise parents to be involved in their children's online activities to prevent data about children being collected without parental consent. If you are convinced that we have collected personal data about a minor without such consent, please contact us at info@fortadio.com, and we will delete this information.

Fortadio B.V. processes your personal data for the following purposes:

  • Sending our newsletter and/or promotional brochure (soon). You can unsubscribe via the
  • unsubscribe option in the newsletter or via info@fortadio.com.
  • Being able to call or email you if necessary to perform our services
  • To deliver goods and services to you

  • Fortadio B.V. analyzes your behavior on the website to improve the website and tailor the offer of products and services to your preferences (GA4)

  • Contact and lead follow-up in response to inquiries via website form, phone, or email

  • Handling applications received via the website or email

  • Management of our social media and responding to messages (DMs) via Instagram, Facebook, and LinkedIn

Automated decision-making

Fortadio B.V. does not make decisions based on automated processing about matters that
(significant) consequences may have for individuals. There is no fully automated decision-making without human intervention.

How long we retain personal data

Fortadio B.V. does not retain your personal data longer than strictly necessary to achieve the purposes for which your data is collected. We apply the following retention periods:

  • Leads (who do not become customers): 12 months
  • Quotes/requests: 12 months
  • Customer and invoice data: 7 years (tax retention obligation) Website analysis (GA4): 14 months
  • Applications: 4 weeks after completion of the procedure
  • DMs/messages via social media: 12 months after the last contact moment (after which messages are periodically cleaned up)
  • Newsletter subscriptions: until you unsubscribe

Sharing personal data with third parties

Fortadio B.V. shares your personal data with various third parties if this is necessary to execute the agreement and to comply with any legal obligation. With companies that process your data on our behalf, we conclude a processing agreement to ensure the same level of security and confidentiality of your data. Fortadio B.V. remains responsible for these processes. Categories of third parties with whom we (possibly) share data:

 

  • External marketing agency (processor, NL/EU) – management of social media, advertisements, and
  • support with website/analytics; may have access to DMs and lead information
  • CRM system (Act! / Tendenz) – recording and follow-up of leads and customer contact (where applicable)
  • Hosting and IT service providers (processor) – hosting and maintenance of website and systems (generic)
  • Email service providers (processor) – handling contact requests and applications via email
  • Social media/advertising platforms (such as Meta and LinkedIn) – for placing and managing campaigns and communication via the platforms. Fortadio does not apply remarketing/retargeting.

Cookies, or similar techniques, that we use

Fortadio B.V. uses a cookie banner. We use technical and functional cookies and analytical cookies to make the website work properly and to gain insight into the use of the website (GA4). You can adjust your cookie preferences via the cookie banner/cookie settings. You can opt out of cookies by setting your internet browser to no longer store cookies. Additionally, you can also delete all information previously stored via your browser settings. Fortadio does not apply remarketing/retargeting.

Tag management, pixels, and conversion measurement

We use Google Tag Manager to manage tags and scripts. Through Google Tag Manager, (after your consent) among others, the Meta Pixel and the LinkedIn Pixel can be loaded. For the cookie banner and managing consent, we use Cookiebot. Analytics and marketing tags/pixels are only loaded after you have given consent. Refusing is as easy as accepting and you can always change your choice later via the
cookie settings.

In Google Analytics 4 (GA4) we have set the privacy settings as privacy-friendly as possible (including data sharing/advertising features as limited as possible).

We perform conversion measurement for Meta Ads and LinkedIn Ads; this only happens after consent and is secured via Cookiebot and Google Tag Manager.